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Do you believe it? With just one card, you can travel unlimitedly in Taiwan, whether it is transportation, shopping, eating and so on, you can easily go anywhere. That’s EasyCard!
I am going to give you a detailed introduction on how to buy, how to add value to the card in Chinese, how to use it.
If you want to see how you want to use it, please click on the table of contents to view it now. Let’s take a look.
You can watch this short video to learn more quickly before I introduce the EasyCard in detail.
What is Taiwan EasyCard?
During the early stages of its development, EasyCard Company integrated the bus and MRT of the Greater Taipei area with a non-contact IC smart card, which opened a milestone for the electronic transportation ticket system.
At present, the use of leisure cards is not only the whole transportation vehicles such as high-speed rail, Taiwan Railway, intercity coach services YouBike, and Blue Highway.
But also the supermarkets, restaurants and other special shops, as well as scenic spots, Hospital clinics, administrative fees, and library borrowing, and other multi-purposes provide a convenient living environment for the people.
Create a leisurely day, with A cashless lifestyle and A limitless EasyCard.
EasyCard hope that one day, people in Taiwan can use the card from morning to night:
the access card of the room, buy breakfast, take the subway, go to work, go to school, go to the convenience store to buy coffee, ride public bicycles, buy drinks and snacks at vending machines,
go to the library to borrow books, watch movies in theather, go to the supermarket to buy food; take a high-speed train to the zoo, sightseeing spots tickets, shopping on internet, pay for water and electricity bills.
As long as you have a leisure card, you can enjoy unimpeded, enjoyable and beautiful cashless life.
Core values and strategies
- Public welfare
- Short-term goals：grow card base, expand channels, and increase the use of EasyCard.
- Long-term goals：innovate beyond ourselves, changes people’s consumption habits, and replaces cash use.
Due to the fixed size of the traffic market, the total volume will not increase with competition from other smartcard providers, and it will easily lead to vicious price competition in the traffic market.
It is a zero-sum game, and participants cannot benefit from it.
Therefore, the future operation strategy of EasyCard Company is to adopt a differentiated competition strategy in the small puechase market, so that the cardholders of the EasyCard can enjoy more payment environment,
including a wider range of use and more payment types, in an attempt to stand out from all the other players;
continue to improve the connection systemc and system availability, to provide cardholders with the most convenient use environment;
strengthen the security system to give cardholders peace of mind;
actively participate in public welfare activities to enhance the EasyCard Holder’s brand adhesion and satisfaction to consolidate the leading position in the transportation market.
The logo is comprised of four primary colors radiating outwards.
They form a strong sense of direction, representing the products and functions of the enterprise.
They like the flowers, constantly expanding and developing externally represent the richness of the essence of the enterprise.
At the same time, it is like a happy smile, so that consumers are happy.
This logo was awarded the ACI Award of the 3rd American Best Corporate Identity Award in 2003.
11 Scopes Of EasyCard Use
- Parking lot
- Taiwan Railway
- Taiwan High Speed Rail
- Public bicycle
- Convenience store
- Gift store
- Cosmeceutical shops
Food and beverage
- Fast food restaurant
- Breakfast shop
- Food court
- Government Fee
- Social public interests group
There are many famous shopping areas around Taiwan. Just like Fengjia, Shilin, Kinmen and so on. If you are interested in the info, please click here
Leisure and entertainment
- Amusement park
- Sports Center
- Venue tickets
- Religious service
- Tourist attractions
- Vending machine
- Logistics cabinet
- Self-printing shop
- Vending machine
- Logistics cabinet
- Self-printing shop
How to use EasyCard?
Where can I buy it?
Easycard can be purchased at all MRT stations and convenience stores such as 7-11 or FamilyMart.
It’s generally NT$100, if it’s the exception of limited issue cards with special designs which will be more expensive.
Card are issued with no balance, so be sure to recharge value to the card after purchase.
How can I add value to the card in Chinese?
Go to MRT stations and convenience stores such as 7-11 or FamilyMart and talk to clerk：
English － I wanna add value
Chinese － 我要儲值 WO YAO CHU JHIH
How to use the Easycard?
As long as you see this machine, it is within the scope of using EasyCard, but before using it, you need to make sure that the value is enough.
- If you take transportation, please pay attention to whether you need to swipe card when you get in and get off (mostly must be swiped in twice times). If you do not do, the card will be locked.
- If the value is insufficient, EasyCard will only allow negative amount once, and will replenish the positive value until the next time you add value to the card.
- When your card is negative, it cannot be used. Please add the value.
If you have any questions, please feel free to contact service center
3 Reasons Why I recommend EasyCard?
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