【Taiwan EasyCard】11 Scopes Of Use, Enjoy Your Travel Easily

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Do you believe it? With just one card, you can travel unlimitedly in Taiwan, whether it is transportation, shopping, eating and so on, you can easily go anywhere. That’s EasyCard!

I am going to give you a detailed introduction on how to buy, how to add value to the card in Chinese, how to use it.

If you want to see how you want to use it, please click on the table of contents to view it now. Let’s take a look.

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Introduce EasyCard

You can watch this short video to learn more quickly before I introduce the EasyCard in detail.

What is Taiwan EasyCard?

About

Taiwan EasyCard

During the early stages of its development, EasyCard Company integrated the bus and MRT of the Greater Taipei area with a non-contact IC smart card, which opened a milestone for the electronic transportation ticket system.

At present, the use of leisure cards is not only the whole transportation vehicles such as high-speed rail, Taiwan Railway, intercity coach services YouBike, and Blue Highway.

But also the supermarkets, restaurants and other special shops, as well as scenic spots, Hospital clinics, administrative fees, and library borrowing, and other multi-purposes provide a convenient living environment for the people.

Vision

EasyCard Vision
photo by EasyCard

Create a leisurely day, with A cashless lifestyle and A limitless EasyCard.

EasyCard hope that one day, people in Taiwan can use the card from morning to night:

the access card of the room, buy breakfast, take the subway, go to work, go to school, go to the convenience store to buy coffee, ride public bicycles, buy drinks and snacks at vending machines,

go to the library to borrow books, watch movies in theather, go to the supermarket to buy food; take a high-speed train to the zoo, sightseeing spots tickets, shopping on internet, pay for water and electricity bills.

As long as you have a leisure card, you can enjoy unimpeded, enjoyable and beautiful cashless life.

Core values and strategies

EasyCard Core values and strategies

Core value

  • Convenience
  • Security
  • Trust
  • Public welfare

Target

  • Short-term goals:grow card base, expand channels, and increase the use of EasyCard.
  • Long-term goals:innovate beyond ourselves, changes people’s consumption habits, and replaces cash use.

Differentiated competition

Due to the fixed size of the traffic market, the total volume will not increase with competition from other smartcard providers, and it will easily lead to vicious price competition in the traffic market.

It is a zero-sum game, and participants cannot benefit from it.

Therefore, the future operation strategy of EasyCard Company is to adopt a differentiated competition strategy in the small puechase market, so that the cardholders of the EasyCard can enjoy more payment environment,

including a wider range of use and more payment types, in an attempt to stand out from all the other players;

continue to improve the connection systemc and system availability, to provide cardholders with the most convenient use environment;

strengthen the security system to give cardholders peace of mind;

actively participate in public welfare activities to enhance the EasyCard Holder’s brand adhesion and satisfaction to consolidate the leading position in the transportation market.

Business Logo

EasyCard Business logo

The logo is comprised of four primary colors radiating outwards.

They form a strong sense of direction, representing the products and functions of the enterprise.

They like the flowers, constantly expanding and developing externally represent the richness of the essence of the enterprise.

At the same time, it is like a happy smile, so that consumers are happy.

This logo was awarded the ACI Award of the 3rd American Best Corporate Identity Award in 2003.

11 Scopes Of EasyCard Use

Transporation

Transporation
Icons made by Freepik
  • MRT
  • Buses
  • Parking lot
  • Taiwan Railway
  • Taiwan High Speed Rail
  • Taxi
  • Ferry
  • Public bicycle
  • Rehabus

Supermarket

Supermarket
Icons made by Freepik
  • Convenience store
  • Supermarket
  • Hypermarkets
  • Gift store

Shop

Shop
Icons made by Freepik
  • Bookstore
  • Cosmeceutical shops
  • Logistics

Food and beverage

Food and beverage
Icons made by Freepik
  • Beverages
  • Café
  • Restaurant
  • Bakery
  • Fast food restaurant
  • Breakfast shop
  • Food court

Public service

Public service
Icons made by Freepik
  • Government Fee
  • Library
  • Social public interests group

Shopping area

Shopping area
Icons made by monkik

There are many famous shopping areas around Taiwan. Just like Fengjia, Shilin, Kinmen and so on. If you are interested in the info, please click here

:Shopping areas scopes of easycard use

Leisure and entertainment

Leisure and entertainment
Icons made by Vectors Market
  • Cinema
  • Amusement park
  • DVD
  • Sports Center
  • Venue tickets
  • Religious service
  • Tourist attractions

Medical institute

Medical institute
Icons made by Freepik
  • Hospital
  • Pharmacy
  • Vending machine
  • Logistics cabinet
  • Self-printing shop

Unattended

Unattended
Icons made by Smashicons
  • Vending machine
  • Logistics cabinet
  • Self-printing shop

Gas station

Gas station
Icons made by Freepik

School yard

School yard
Icons made by Freepik

How to use EasyCard?

Where can I buy it?

Easycard can be purchased at all MRT stations and convenience stores such as 7-11 or FamilyMart.

It’s generally NT$100, if it’s the exception of limited issue cards with special designs which will be more expensive.

Card are issued with no balance, so be sure to recharge value to the card after purchase.

How can I add value to the card in Chinese?

Go to MRT stations and convenience stores such as 7-11 or FamilyMart and talk to clerk:

English - I wanna add value

Chinese - 我要儲值 WO YAO CHU JHIH

How to use the Easycard?

How to use the Easycard?
photo by EasyCard

As long as you see this machine, it is within the scope of using EasyCard, but before using it, you need to make sure that the value is enough.

Note:

  • If you take transportation, please pay attention to whether you need to swipe card when you get in and get off (mostly must be swiped in twice times). If you do not do, the card will be locked.
  • If the value is insufficient, EasyCard will only allow negative amount once, and will replenish the positive value until the next time you add value to the card.
  • When your card is negative, it cannot be used. Please add the value.

If you have any questions, please feel free to contact service center

:EasyCard constomer service center

3 Reasons Why I recommend EasyCard?

  1. It’s simple and easy to use
  2. It is very convenient, travel around Taiwan with only one card
  3. Many channels are combined with EasyCard, such as banks, giving consumers multiple rewards

If you have any question about the content of the article, please let me know in the comment below.

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Jane.

18 Replies to “【Taiwan EasyCard】11 Scopes Of Use, Enjoy Your Travel Easily”

  1. easycard is really convenient to use, basically you can go everywhere with one card, so i highly recommend the people who travel in Taiwan must have their own easycard.

  2. 台灣的這種悠遊卡對外國人來說是非常方便的,尤其是外國都不會有這種交通工具整合服務系統,在這種交通工具整合服務系統上台灣也算是非常首屈一指的!

  3. 台灣的悠遊卡真的非常方便,不只可以搭捷運公車,有的還可以拿來買東西,台灣的方便實至名歸!

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